Category: Distribution Management

ROI of a distributor or supplier – business turnover, margins and rotations (in e-commerce and FMCG)

On By bsaikrishnaIn Distribution Management, FMCG distributor ROI calculation, supplier ROI calculation, Inventory Management, Inventory Planning, Retail, ROI of a distributor

Retail excites me a lot because it is a simple business of buying and selling goods and yet it covers almost every complexity under the sun. It has a complex supply chain from raw material to finished goods, yet seeming so simple and convenient when we add items to our shopping cart in offline and …

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Service Output Demands and Sales Channel Design

On By bsaikrishnaIn Business, channel design, Channel Management, Distribution Management, Go To Market, Retail, Service Output Demands, Supply Chain Management

Channel design is a crucial element in any product's marketing plan. It is sometimes the most crucial factor for success. A channel designed properly will bring in customers and increases your market share. Most of the times a channel is designed by the marketing teams and the structure and the maintenance is done by the …

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