CPC Campaigns – Relation between Budget and CTRs

We are going to talk about the relation between Campaign Budget and CTR in CPC digital advertising, even though budget shouldn’t affect CTRs in an ideal world. The above data is for a CPC campaign. The details of the campaign metrics are mentioned in the table above. If you observe in the above data, the …

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Vodafone Webstore

Vodafone has introduced a new bench mark in the telecom space by introducing a one of a kind self help feature on Facebook named as Vodafone Webstore it features all the services required by customers on a day to day basis. Now coming to the main point of why such an initiative. Well Vodafone wants …

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Social Media Revolution